Recapping May 2024: The Month of Federal Brace
As we bid farewell to the month of Federal Brace, it's time to reflect on this special time of year when we go above and beyond to make our mark.
We do The Month of Federal Brace for a few essential reasons:
- Q1 and Q3 are trade show seasons for federal brace, so Q2 is the time for us to remain more internally and product focused. In order to make sure that everyone is aware of the most recent innovations from Federal Brace, we use this time to follow up with industry partners and customers after months of networking and promoting our products.
- Construction season is in full swing in May. With projects coming up one after the other, this is the ideal opportunity for us to highlight what we do best. Whether we're helping with commercial construction or kitchen renovations, we're right there in the thick of it, offering top-notch solutions for any and all needs.
- Of course, we can't forget about the content! We had a lot of fun this month pushing out more blogs, videos, email blasts, and products than ever before. We want to keep our community informed and inspired, providing the resources they need to tackle any project with confidence.
- Lastly, May gives us a chance to celebrate the incredible team behind Federal Brace, recognizing their hard work and dedication. After all, it's our people who make everything we do possible.
Here’s a quick overview to highlight an amazing Month of Federal Brace:
WEEK ONE: Product Line Expands
The first week, we expanded a product line. Our Low Profile Floating Shelf Bracket, which was already available in 3 sizes, was expanded to include a new size of 31.75”x8”x0.88”!
*This bracket, designed for loads up to 50 pounds, features a sleek profile under 1 inch in height. It utilizes an exterior "U" shaped support member with 1-inch slots for wall fastening, strengthened by a cross rib member for added durability. Available in gloss black, it includes screws for inner rib attachment and adjustable placement slots spaced 16 inches apart.*
Releasing a new product is always exciting - the culmination of planning, design, and dedication. The anticipation builds with every day leading up to the release date, and seeing the final result is extremely fulfilling. Launching this during the first week of the Month of Federal Brace added an extra layer of excitement, setting the pace for a month filled with innovation, creativity, and success.
WEEK TWO: Crafted With Heart
During the second week of the month of Federal Brace, our focus shifted to celebrating our culture. At the heart of this was our blog, “Crafted By Hands, Crafted With Heart,” a portrayal of how we operate as a company, our traditions, and our shared values. From our history to our present, the point of this blog was to paint a picture that we are more than just a manufacturer of innovative support solutions, and remind us of everything that makes Federal Brace what it is. This blog was so fun to write and put out, so, if you haven't already, dive into the depths of our culture through this blog. It’s definitely worth a read!
Read here
WEEK THREE: 10% Off Teak In May
Week three kicked off the beginning of two weeks centered around teak. Teak is a Federal Brace favorite, and if you are anything like us, you simply can’t get enough of it. It is naturally beautiful, extremely durable, and looks stunning in a home. We decided that for the third week of our month-long celebration, we would offer a special treat: 10% off all our teak products. From shower bench seats to wall cladding, our website has a diverse array of teak treasures waiting to elevate your space. Consider it our way of saying thank you to our valued customers with a thoughtful discount. If you hurry, you still have time to get 10% off our Teak collection and discover the timeless beauty of teak for less! Use “TEAK10” at checkout. The offer ends May 31 at midnight!
WEEK FOUR: 36” & 40” Teak Floating Shelves
We continued our second week of Teak with another product line expansion. We already had a 24 inch Teak Floating Shelf, but since it was so loved by customers, we created two new sizes: 36” and 40”. Our floating shelves are special, standing out above the rest with their 200 pounds of carry capacity and ability to thrive in any environment, inside or outside. They also come with a floating shelf bracket, so you have everything you need to install! This was the perfect predecessor to week five, which closed everything out.
WEEK FIVE: Archer & Rivera + Free Gift in Every Order!
The anticipation for these releases had been building all month, and finally, as we closed out the last week of May, we were able to unveil two new products: The Archer and the Rivera Bench Support Brackets.
The Archer: a modern style bench bracket with a purposeful design that achieves 500 pounds of carry capacity.
The Rivera: Your go-to for low profile, high capacity bench installations holding up to 500 pounds for an indoor or outdoor application.
These new additions had been carefully crafted, with every detail designed to meet the demands that are important to our customers. It was a moment of pride for the team as we shared these innovative solutions, knowing they would be the solution to countless projects.
So, as we close the book on another Month of Federal Brace, we're filled with gratitude for the opportunities we've had and the excitement for what's to come. Thanks for joining us on this journey – here's to many more months of building, supporting, and thriving together!